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Common Use Cases

  • Testing Subject Lines: "New Collection is Here" vs. "Your New Wardrobe Awaits ✨".

  • Testing Calls-to-Action (CTAs): A button that says, "Shop Now" vs. "Discover the Collection".

  • Testing Templates or Images: An email with a single large hero image vs. one with a multi-product grid.

  • Testing Send Times: Sending a campaign at 9:00 AM vs. 6:00 PM to find the optimal time for audience engagement.