Best Practices

• Obtain Opt-Ins: Ensure you have explicit consent from customers before sending them messages. Not getting consent can limit your ability to send messages, and a significant number of users blocking your account can lead to a warning or even suspension of marketing messages.

• Provide Value: Every message should offer clear value, such as an exclusive offer or an important update, to give users a reason to engage.

• Personalize Your Messages: Personalizing messages based on user behavior and preferences can increase engagement and response rates.

• Segment Your Audience: Avoid sending generic messages to everyone. Segmenting your audience based on demographics, interests, or purchase behavior ensures messages are relevant and resonate with the recipients.

• Use Rich Media: Incorporate high-quality images, videos, or product carousels to make your messages more engaging and visually appealing.