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Creating an RCS Campaign

Step 1: Navigate to Campaigns

From the main dashboard, navigate to Campaigns on the left-hand menu. Click the + Create a Campaign button.

From the "Mode of Communication" options, select Push Notification.

Step 2: Define Content Details

On the campaign setup screen, you will first define the core components of your notification:

  • Campaign Name: Enter an internal name for your reference (e.g., "Q4 Flash Sale - Push").

  • Heading: This is the bold title of your notification. You can also insert merge tags to personalize it.

  • Images: Choose an image to include in your notification.

  • Redirection URL: Enter the web page (URL) where you want to send users when they click the notification.

Step 3: Compose Your Message

Next, you will write the main content of your notification.

  1. Compose Body: Directly create the content of your campaign in the Body field.

    • Note: The push notification feature does not support saved templates.

  2. Add Personalization: To add merge tags (like a customer's name) or dynamic discount codes, click on the Add Merge Tags and Insert Discount Codes fields and select from the available options.

  3. Preview: A live preview of your notification will be visible on the right side of the screen as you type.

  4. Once you are satisfied, click Next to save the section.

Step 4: Define Your Audience

In the Segment Details section, choose who will receive your notification. You can select a pre-existing segment or click + Create Segment to build a new one. Click Next to proceed.

Step 5: Schedule Your Campaign

You have two options for scheduling your push notification:

  • One-time: The campaign will be sent once at the specific date and time you set.

  • Recurring: The campaign can be sent repeatedly (e.g., daily, weekly, monthly).

    • Ramp up: This advanced recurring feature helps you divide your segment into smaller batches ("Send Volume") and send the campaign to one batch at a time. For example, for a 10,000-contact segment, you could set a daily schedule with a "Send Volume" of 2,000 for 5 days. The system will send to 2,000 unique contacts each day until all 10,000 are covered.

Step 6: Launch or Save as Draft

After setting your schedule, you have two final options:

  • Save as Draft: Saves your progress to finish later.

  • Launch Campaign: This saves the campaign and schedules it to be sent at your chosen time.

Click Next to save the section.

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